{"id":2794,"date":"2026-09-25T00:44:35","date_gmt":"2026-09-24T22:44:35","guid":{"rendered":"https:\/\/theadswave.com\/services\/meta-ads-agency-in-spain\/"},"modified":"2026-10-12T17:10:12","modified_gmt":"2026-10-12T15:10:12","slug":"meta-ads-agency","status":"publish","type":"page","link":"https:\/\/theadswave.com\/en\/services\/meta-ads-agency\/","title":{"rendered":"Meta Ads Agency in Spain"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"2794\" class=\"elementor elementor-2794 elementor-2698\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8196585 e-flex e-con-boxed e-con e-parent\" data-id=\"8196585\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1ea8cb4 e-con-full e-flex e-con e-child\" data-id=\"1ea8cb4\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4b1fe28 elementor-widget elementor-widget-html\" data-id=\"4b1fe28\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.tw-tt{font-family:'Poppins',sans-serif;color:oklch(0.22 0.03 258);overflow-x:hidden}\n.tw-tt *{box-sizing:border-box}\n.tw-tt h1,.tw-tt h2,.tw-tt h3,.tw-tt p,.tw-tt span,.tw-tt a{font-family:'Poppins',sans-serif}\n.tw-tt a{color:#0E6B85;text-decoration:none!important}.tw-tt a:hover{color:#0A5668}\n.tw-tt a.tw-cta,.tw-tt a.tw-cta:hover{color:#fff!important}\n.tw-tt summary{list-style:none;cursor:pointer}.tw-tt summary::-webkit-details-marker{display:none}\n.tw-tt details>summary .chev{transition:transform .2s ease}.tw-tt details[open]>summary .chev{transform:rotate(180deg)}\n.tw-tt details[open] summary h3{color:#0E6B85!important}\n.tw-tt .grid-2{display:grid;grid-template-columns:repeat(2,1fr)}\n.tw-tt .grid-5-steps{display:grid;grid-template-columns:repeat(5,1fr)}\n@media(max-width:1000px){.tw-tt .grid-5-steps{grid-template-columns:repeat(3,1fr)}}\n@media(max-width:760px){.tw-tt .two-col{grid-template-columns:1fr!important}.tw-tt .grid-2{grid-template-columns:1fr}}\n@media(max-width:640px){.tw-tt .grid-5-steps{grid-template-columns:1fr}}\n<\/style><div class=\"tw-tt\"><nav style=\"font-size:13px;margin-bottom:22px;color:oklch(0.45 0.02 258)\" aria-label=\"Migas de pan\">\n        <a href=\"\/en\/\" style=\"color: oklch(0.45 0.02 258);\">Home<\/a>\n        <span style=\"margin: 0px 6px;\">\u203a<\/span>\n        <a href=\"\/en\/services\/\" style=\"color: oklch(0.45 0.02 258);\">Services<\/a>\n        <span style=\"margin: 0px 6px;\">\u203a<\/span>\n        <span style=\"color: oklch(0.22 0.03 258); font-weight: 500;\">Meta Ads<\/span>\n      <\/nav>\n        <span style=\"display: inline-block; font-size: 13px; font-weight: 700; letter-spacing: 0.06em; color: rgb(14, 107, 133); text-transform: uppercase; margin-bottom: 14px;\">META ADS<\/span>\n        <h1 style=\"font-size: clamp(32px, 4.2vw, 52px); line-height: 1.15; font-weight: 800; margin: 0px 0px 20px; letter-spacing: -0.01em;\"><span style=\"color: rgb(37, 167, 200);\">Meta Ads Agency<\/span><span style=\"color: rgb(6, 11, 73);\"> for Lead Generation (Facebook and Instagram Ads)<\/span><\/h1>\n        <p style=\"font-size: clamp(17px, 2vw, 19px); line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px 0px 28px; max-width: 600px;\">Not everyone who needs your product or service is actively searching for it on Google today. Many do not even know they need it yet. Meta Ads, on Facebook and Instagram, works exactly that ground: building interest and trust before active search exists, something Google Ads, by its very nature, cannot do.<\/p>\n        <div style=\"display: flex; gap: 14px; flex-wrap: wrap; margin-bottom: 22px;\">\n          <a class=\"tw-cta\" href=\"#form-final\" style=\"background: linear-gradient(135deg, rgb(6, 11, 73), rgb(37, 167, 200)); color: white; padding: 15px 28px; border-radius: 9px; font-weight: 700; font-size: 16px; box-shadow: rgba(6, 11, 73, 0.25) 0px 6px 18px;\">Get a free Meta Ads audit<\/a>\n          <a href=\"https:\/\/wa.me\/34623283641?text=Hi%20Monica%2C%20I%20found%20your%20website%20and%20I%27d%20like%20information%20about%20your%20Meta%20Ads%20service\" style=\"background: transparent; color: rgb(6, 11, 73); border: 1.5px solid rgb(6, 11, 73); padding: 15px 28px; border-radius: 9px; font-weight: 600; font-size: 16px;\">Message me on WhatsApp<\/a>\n        <\/div>\n        <p style=\"font-size: 14px; color: oklch(0.45 0.02 258); margin: 0px;\">Former Senior Account Manager at Google \u00b7 10+ years \u00b7 500+ accounts managed<\/p>\n      <\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-164998a e-con-full agendar_form e-flex e-con e-child\" data-id=\"164998a\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9782dc6 elementor-widget elementor-widget-html\" data-id=\"9782dc6\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>@import url('https:\/\/fonts.googleapis.com\/css2?family=Poppins:wght@400;500;600;700&display=swap');.cga-wrap{font-family:'Poppins',sans-serif;}<\/style>\n<div class=\"cga-wrap\" style=\"display:flex;flex-direction:column;gap:4px;\">\n  <div style=\"font-size:24px;font-weight:600;color:#FFFFFF;line-height:1.2;\">Free audit<\/div>\n  <div style=\"font-size:16px;line-height:1.3;color:#FFFFFF;\">Reply within 24 business hours.<\/div>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b6674b elementor-widget elementor-widget-shortcode\" data-id=\"5b6674b\" data-element_type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><div class=\"forminator-ui forminator-custom-form forminator-custom-form-2675 forminator-design--default  forminator_ajax\" data-forminator-render=\"0\" data-form=\"forminator-module-2675\" data-uid=\"6ae4f13929c25\"><br\/><\/div><form\n\t\t\t\tid=\"forminator-module-2675\"\n\t\t\t\tclass=\"forminator-ui forminator-custom-form forminator-custom-form-2675 forminator-design--default  forminator_ajax\"\n\t\t\t\tmethod=\"post\"\n\t\t\t\tdata-forminator-render=\"0\"\n\t\t\t\tdata-form-id=\"2675\"\n\t\t\t\t\n\t\t\t\tdata-design=\"default\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\t\n\t\t\t\tdata-grid=\"open\"\n\t\t\t\t\n\t\t\t\t\n\t\t\t\tstyle=\"display: none;\"\n\t\t\t\t\n\t\t\t\tdata-uid=\"6ae4f13929c25\"\n\t\t\t><div role=\"alert\" aria-live=\"polite\" class=\"forminator-response-message forminator-error\" aria-hidden=\"true\"><\/div><div class=\"forminator-row\"><div id=\"name-1\" class=\"forminator-field-name forminator-col forminator-col-12 \"><div class=\"forminator-field\"><label for=\"forminator-field-name-1_6ae4f13929c25\" id=\"forminator-field-name-1_6ae4f13929c25-label\" class=\"forminator-label\">Name <span class=\"forminator-required\">*<\/span><\/label><input type=\"text\" name=\"name-1\" value=\"\" placeholder=\"\" id=\"forminator-field-name-1_6ae4f13929c25\" class=\"forminator-input forminator-name--field\" aria-required=\"true\" \/><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"email-1\" class=\"forminator-field-email forminator-col forminator-col-12 \"><div class=\"forminator-field\"><label for=\"forminator-field-email-1_6ae4f13929c25\" id=\"forminator-field-email-1_6ae4f13929c25-label\" class=\"forminator-label\">Email<\/label><input type=\"email\" name=\"email-1\" value=\"\" placeholder=\"e.g.: john@doe.com\" id=\"forminator-field-email-1_6ae4f13929c25\" class=\"forminator-input forminator-email--field\" data-required=\"\" aria-required=\"false\" \/><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"phone-1\" class=\"forminator-field-phone forminator-col forminator-col-12 \"><div class=\"forminator-field\"><label for=\"forminator-field-phone-1_6ae4f13929c25\" id=\"forminator-field-phone-1_6ae4f13929c25-label\" class=\"forminator-label\">Phone <span class=\"forminator-required\">*<\/span><\/label><input type=\"text\" name=\"phone-1\" value=\"\" placeholder=\"\" id=\"forminator-field-phone-1_6ae4f13929c25\" class=\"forminator-input forminator-field--phone\" data-required=\"1\" aria-required=\"true\" autocomplete=\"off\" data-validation=\"1\" \/><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"textarea-1\" class=\"forminator-field-textarea forminator-col forminator-col-12 \"><div class=\"forminator-field\"><label for=\"forminator-field-textarea-1_6ae4f13929c25\" id=\"forminator-field-textarea-1_6ae4f13929c25-label\" class=\"forminator-label\">Comments<\/label><textarea name=\"textarea-1\" placeholder=\"\" id=\"forminator-field-textarea-1_6ae4f13929c25\" class=\"forminator-textarea\" rows=\"6\" style=\"min-height:100px;\" maxlength=\"180\" ><\/textarea><span id=\"forminator-field-textarea-1_6ae4f13929c25-description\" class=\"forminator-description\"><span data-limit=\"180\" data-type=\"characters\" data-editor=\"\">0 \/ 180<\/span><\/span><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"consent-1\" class=\"forminator-field-consent forminator-col forminator-col-12 \"><div class=\"forminator-field\"><div class=\"forminator-checkbox__wrapper\"><label id=\"forminator-field-consent-1_6ae4f13929c25__label\" class=\"forminator-checkbox forminator-consent\" aria-labelledby=\"forminator-field-consent-1_6ae4f13929c25-label\" aria-hidden=\"true\"><input type=\"checkbox\" name=\"consent-1\" id=\"forminator-field-consent-1_6ae4f13929c25\" value=\"checked\" aria-labelledby=\"forminator-field-consent-1_6ae4f13929c25-label\" aria-describedby=\"forminator-field-consent-1_6ae4f13929c25__description\" data-required=\"true\" aria-required=\"true\" \/><span class=\"forminator-checkbox-box\" aria-hidden=\"true\"><\/span><\/label><div id=\"forminator-field-consent-1_6ae4f13929c25__description\" class=\"forminator-checkbox__label forminator-consent__label\">Yes, I agree to the <a target=\"_blank\" href=\"#\">privacy policy<\/a> and <a target=\"_blank\" href=\"#\">terms and conditions<\/a>.<\/div><\/div><\/div><\/div><\/div><input type=\"hidden\" name=\"referer_url\" value=\"\" \/><div class=\"forminator-row forminator-row-last\"><div class=\"forminator-col\"><div class=\"forminator-field\"><button class=\"forminator-button forminator-button-submit\">Request a free audit<\/button><\/div><\/div><\/div><input type=\"hidden\" id=\"forminator_nonce\" name=\"forminator_nonce\" value=\"0aa7c091e0\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/en\/wp-json\/wp\/v2\/pages\/2794\" \/><input type=\"hidden\" name=\"form_id\" value=\"2675\"><input type=\"hidden\" name=\"page_id\" value=\"2794\"><input type=\"hidden\" name=\"form_type\" value=\"default\"><input type=\"hidden\" name=\"current_url\" value=\"https:\/\/theadswave.com\/en\/services\/meta-ads-agency\/\"><input type=\"hidden\" name=\"render_id\" value=\"0\"><input type=\"hidden\" name=\"action\" value=\"forminator_submit_form_custom-forms\"><\/form><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-41f8fe9 e-con-full e-flex e-con e-parent\" data-id=\"41f8fe9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-145735f elementor-widget elementor-widget-html\" data-id=\"145735f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.tw-tt{font-family:'Poppins',sans-serif;color:oklch(0.22 0.03 258);overflow-x:hidden}\n.tw-tt *{box-sizing:border-box}\n.tw-tt h1,.tw-tt h2,.tw-tt h3,.tw-tt p,.tw-tt span,.tw-tt a{font-family:'Poppins',sans-serif}\n.tw-tt a{color:#0E6B85;text-decoration:none!important}.tw-tt a:hover{color:#0A5668}\n.tw-tt a.tw-cta,.tw-tt a.tw-cta:hover{color:#fff!important}\n.tw-tt summary{list-style:none;cursor:pointer}.tw-tt summary::-webkit-details-marker{display:none}\n.tw-tt details>summary .chev{transition:transform .2s ease}.tw-tt details[open]>summary .chev{transform:rotate(180deg)}\n.tw-tt details[open] summary h3{color:#0E6B85!important}\n.tw-tt .grid-2{display:grid;grid-template-columns:repeat(2,1fr)}\n.tw-tt .grid-5-steps{display:grid;grid-template-columns:repeat(5,1fr)}\n@media(max-width:1000px){.tw-tt .grid-5-steps{grid-template-columns:repeat(3,1fr)}}\n@media(max-width:760px){.tw-tt .two-col{grid-template-columns:1fr!important}.tw-tt .grid-2{grid-template-columns:1fr}}\n@media(max-width:640px){.tw-tt .grid-5-steps{grid-template-columns:1fr}}\n<\/style><div class=\"tw-tt\"><section style=\"background: white; padding: clamp(48px, 7vw, 88px) 20px;\">\n    <div style=\"max-width: 1000px; margin: 0px auto;\">\n      <h2 style=\"font-size: clamp(26px, 3.5vw, 38px); font-weight: 800; text-align: center; margin: 0px 0px 40px; color: rgb(6, 11, 73);\">Why Meta Ads builds the trust Google Ads cannot<\/h2>\n      <div class=\"grid-2\" style=\" gap: 20px;\">\n        <div style=\"background: rgb(247, 249, 252); border-radius: 16px; padding: 28px 24px;\">\n          <div style=\"font-size: 14px; font-weight: 800; color: rgb(14, 107, 133); margin-bottom: 10px;\">01<\/div>\n          <h3 style=\"font-size: 17px; font-weight: 700; margin: 0px 0px 10px; color: rgb(6, 11, 73);\">It reaches people earlier in the decision<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px;\">Google Ads captures people who have already decided they need something. Meta Ads reaches them earlier, while they are still forming an opinion. Key for decisions that take time and trust, such as an aesthetic medical treatment, legal advice or a high-ticket professional service.<\/p>\n        <\/div>\n        <div style=\"background: rgb(247, 249, 252); border-radius: 16px; padding: 28px 24px;\">\n          <div style=\"font-size: 14px; font-weight: 800; color: rgb(14, 107, 133); margin-bottom: 10px;\">02<\/div>\n          <h3 style=\"font-size: 17px; font-weight: 700; margin: 0px 0px 10px; color: rgb(6, 11, 73);\">The visual format adds social proof<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px;\">Testimonials, real results, the team behind the business. A text ad on Google simply cannot convey this with the same strength.<\/p>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n  <section style=\"padding: clamp(48px, 7vw, 88px) 20px;\">\n    <div style=\"max-width: 1000px; margin: 0px auto;\">\n      <h2 style=\"font-size: clamp(26px, 3.5vw, 38px); font-weight: 800; text-align: center; margin: 0px 0px 40px; color: rgb(6, 11, 73);\">How I run Meta Ads campaigns<\/h2>\n      <div class=\"grid-2\" style=\" gap: 20px;\">\n        <div style=\"background: white; border: 1px solid oklch(0.91 0.01 258); border-radius: 16px; padding: 28px 24px;\">\n          <img loading=\"lazy\" src=\"https:\/\/theadswave.com\/wp-content\/uploads\/2026\/10\/icono-paso-1.webp\" loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"40\" height=\"40\" style=\"width: 40px; height: 40px; display: block; margin-bottom: 14px;\">\n          <h3 style=\"font-size: 17px; font-weight: 700; margin: 0px 0px 10px; color: rgb(6, 11, 73);\">Lookalike and behaviour targeting<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px;\">I target audiences similar to your current clients and behaviour relevant to your sector, not generic interests that sound good but do not predict who will convert.<\/p>\n        <\/div>\n        <div style=\"background: white; border: 1px solid oklch(0.91 0.01 258); border-radius: 16px; padding: 28px 24px;\">\n          <img loading=\"lazy\" src=\"https:\/\/theadswave.com\/wp-content\/uploads\/2026\/10\/icono-paso-2.webp\" loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"40\" height=\"40\" style=\"width: 40px; height: 40px; display: block; margin-bottom: 14px;\">\n          <h3 style=\"font-size: 17px; font-weight: 700; margin: 0px 0px 10px; color: rgb(6, 11, 73);\">Creative refresh<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px;\">I pay close attention to how often creatives are refreshed. The same ad repeated for weeks causes audience fatigue, especially in local businesses where the available audience is smaller.<\/p>\n        <\/div>\n        <div style=\"background: white; border: 1px solid oklch(0.91 0.01 258); border-radius: 16px; padding: 28px 24px;\">\n          <img loading=\"lazy\" src=\"https:\/\/theadswave.com\/wp-content\/uploads\/2026\/10\/icono-paso-3.webp\" loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"40\" height=\"40\" style=\"width: 40px; height: 40px; display: block; margin-bottom: 14px;\">\n          <h3 style=\"font-size: 17px; font-weight: 700; margin: 0px 0px 10px; color: rgb(6, 11, 73);\">Two-stage funnel<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px;\">Content that sparks initial interest among audiences who do not know you yet, and specific remarketing for people who showed interest but did not convert the first time.<\/p>\n        <\/div>\n        <div style=\"background: white; border: 1px solid oklch(0.91 0.01 258); border-radius: 16px; padding: 28px 24px;\">\n          <img loading=\"lazy\" src=\"https:\/\/theadswave.com\/wp-content\/uploads\/2026\/10\/icono-paso-4.webp\" loading=\"lazy\" decoding=\"async\" alt=\"\" width=\"40\" height=\"40\" style=\"width: 40px; height: 40px; display: block; margin-bottom: 14px;\">\n          <h3 style=\"font-size: 17px; font-weight: 700; margin: 0px 0px 10px; color: rgb(6, 11, 73);\">Where conversions are recovered<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 0px;\">Remarketing is usually where a significant share of conversions that would otherwise be lost is recovered.<\/p>\n        <\/div>\n      <\/div>\n    <div style=\"text-align:center;margin-top:36px;\"><a class=\"tw-cta\" href=\"#form-final\" style=\"display: inline-block; background: linear-gradient(135deg, rgb(6, 11, 73), rgb(37, 167, 200)); color: white; padding: 15px 28px; border-radius: 9px; font-weight: 700; font-size: 16px; box-shadow: rgba(6, 11, 73, 0.25) 0px 6px 18px;\">Get a free Meta Ads audit<\/a><\/div><\/div>\n  <\/section>\n  <section style=\"background: white; padding: clamp(48px, 7vw, 88px) 20px;\">\n    <div style=\"max-width: 1280px; margin: 0px auto;\">\n      <h2 style=\"font-size: clamp(26px, 3.5vw, 38px); font-weight: 800; text-align: center; margin: 0px 0px 40px; color: rgb(6, 11, 73);\">Real Meta Ads results<\/h2>\n      <div class=\"grid-2\" style=\" gap: 20px; margin-bottom: 28px;\">\n        <div style=\"background: rgb(6, 11, 73); border-radius: 16px; padding: 32px 28px; color: white;\">\n          <div style=\"font-size: clamp(26px, 3vw, 34px); font-weight: 800; color: rgb(41, 190, 223); line-height: 1.2; margin-bottom: 14px;\">Leads at \u20ac4.74 on average<\/div>\n          <h3 style=\"font-size: 16px; font-weight: 600; margin: 0px 0px 10px; color: oklch(0.92 0.02 258); text-transform: uppercase; letter-spacing: 0.03em;\">Aesthetic medicine clinic, starting from zero<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.85 0.02 258); margin: 0px;\">With no previous paid advertising experience, the clinic validated Meta Ads with a campaign built around before-and-after images, targeting audiences similar to its existing patients, and filled its schedule in the first two months.<\/p>\n        <\/div>\n        <div style=\"background: rgb(6, 11, 73); border-radius: 16px; padding: 32px 28px; color: white;\">\n          <div style=\"font-size: clamp(26px, 3vw, 34px); font-weight: 800; color: rgb(41, 190, 223); line-height: 1.2; margin-bottom: 14px;\">From 7% to 28% leads to consultation<\/div>\n          <h3 style=\"font-size: 16px; font-weight: 600; margin: 0px 0px 10px; color: oklch(0.92 0.02 258); text-transform: uppercase; letter-spacing: 0.03em;\">Aesthetic medicine clinic, with Google Ads<\/h3>\n          <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.85 0.02 258); margin: 0px;\">It restructured its search campaigns and added Meta Ads as a trust-building layer before conversion. It did not just get more contacts, it got better ones.<\/p>\n        <\/div>\n      <\/div>\n      <div style=\"text-align: center;\">\n        <a class=\"tw-cta\" href=\"#form-final\" style=\"display: inline-block; background: linear-gradient(135deg, rgb(6, 11, 73), rgb(37, 167, 200)); color: white; padding: 15px 28px; border-radius: 9px; font-weight: 700; font-size: 16px; box-shadow: rgba(6, 11, 73, 0.25) 0px 6px 18px;\">Get a free Meta Ads audit<\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n  <section style=\"padding: clamp(48px, 7vw, 88px) 20px;\">\n    <div class=\"two-col\" style=\"max-width: 1280px; margin: 0px auto; display: grid; grid-template-columns: minmax(220px, 320px) 1fr; gap: 48px; align-items: start;\">\n      <img loading=\"lazy\" src=\"https:\/\/theadswave.com\/wp-content\/uploads\/2026\/09\/monica_google-768x768.jpg\" alt=\"Monica Figuerola, Google Ads and Meta Ads specialist and former Senior Account Manager at Google\" width=\"768\" height=\"768\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;aspect-ratio:1\/1;object-fit:cover;border-radius:18px;display:block;\">\n      <div>\n        <h2 style=\"font-size: clamp(26px, 3.5vw, 38px); font-weight: 800; margin: 0px 0px 24px; color: rgb(6, 11, 73);\">You work directly with me<\/h2>\n        <p style=\"font-size: 16px; line-height: 1.7; color: oklch(0.42 0.02 258); margin: 0px 0px 20px;\">More than 10 years managing Google Ads and Meta Ads, with experience at 7 national and international paid media agencies, including a role as Senior Account Manager at Google (through Teleperformance), with more than 500 accounts managed and recognition as a Top Performer. I keep a limited number of clients so I can work personally on each account. I coordinate a team for day-to-day execution when needed, but your account strategy, results reviews, daily optimisation and direct contact are always with me, not with a junior. And it shows in the results.<\/p>\n        <p style=\"font-size: 16px; line-height: 1.7; color: oklch(0.42 0.02 258); margin: 0px 0px 32px;\">That is the difference from a typical agency. My clients usually look for a profile like mine because they need someone truly involved in their business, who acts as a partner and not as an agency that only shows up in the monthly report.<\/p>\n        <a class=\"tw-cta\" href=\"#form-final\" style=\"display: inline-block; background: linear-gradient(135deg, rgb(6, 11, 73), rgb(37, 167, 200)); color: white; padding: 15px 28px; border-radius: 9px; font-weight: 700; font-size: 16px; box-shadow: rgba(6, 11, 73, 0.25) 0px 6px 18px;\">Get a free Meta Ads audit<\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n  <section style=\"background: white; padding: clamp(48px, 7vw, 88px) 20px;\">\n    <div style=\"max-width: 800px; margin: 0px auto;\">\n      <h2 style=\"font-size: clamp(26px, 3.5vw, 38px); font-weight: 800; text-align: center; margin: 0px 0px 36px; color: rgb(6, 11, 73);\">Frequently asked questions<\/h2>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">Does Meta Ads work for B2B, not just consumer businesses?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">It plays a more limited role in B2B than in consumer markets, but it can work well as a layer of educational or brand content in sectors where emotion or trust weighs on the decision, complementing channels such as LinkedIn Ads or Google Ads.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">What is the minimum budget for Meta Ads?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">A reasonable starting point is between \u20ac600 and \u20ac1,500 per month, depending on your sector and whether the goal is only acquisition or also remarketing.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">How much does it cost to have an agency manage Meta Ads?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">The recommended minimum ad spend is usually between \u20ac600 and \u20ac1,500 per month, somewhat more affordable than Google Ads in most sectors, although initial results are not always as immediate because you are building interest, not capturing an existing search.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">Do you manage Facebook Ads and Instagram Ads separately?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">They are managed from the same platform (Meta Ads Manager) and I usually combine both within the same campaign, adjusting the weight of each depending on where your audience responds best.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">How do you measure results with today's privacy restrictions?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">I set up conversion tracking with Meta's current tools (Conversions API, verified domain) to minimise the data loss caused by privacy changes in recent years, and I complement it with the business's own data whenever possible.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">Should I start with Meta Ads or Google Ads?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">It depends on whether your clients are already searching for you. Google Ads captures people already looking for your service and Meta Ads reaches them earlier, while they are still forming an opinion. For high-ticket businesses they usually work best combined; in the free assessment we decide which one to start with in your case.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">How often do ads need to be changed?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">It depends on the size of your audience, but the same ad repeated for weeks causes fatigue, especially in local businesses. I monitor frequency and refresh creatives before performance drops.<\/p>\n      <\/details>\n      <details style=\"border-bottom: 1px solid oklch(0.9 0.01 258); padding: 18px 0px;\">\n        <summary style=\"display: flex; justify-content: space-between; align-items: center; gap: 12px;\"><h3 style=\"font-size: 17px; font-weight: 600; margin: 0px; color: rgb(6, 11, 73);\">Is there a minimum contract?<\/h3><span class=\"chev\" style=\"flex-shrink: 0; color: rgb(14, 107, 133);\">\u25be<\/span><\/summary>\n        <p style=\"font-size: 15px; line-height: 1.6; color: oklch(0.42 0.02 258); margin: 14px 0px 0px;\">No. Each 30-day period is paid in advance and, if you want to cancel, you just let me know.<\/p>\n      <\/details>\n    <\/div>\n  <\/section>\n  <section style=\"padding: clamp(48px, 7vw, 88px) 20px;\">\n    <div class=\"two-col\" style=\"max-width: 1280px; margin: 0px auto; display: grid; grid-template-columns: minmax(220px, 320px) 1fr; gap: 48px; align-items: start;\">\n      <img loading=\"lazy\" src=\"https:\/\/theadswave.com\/wp-content\/uploads\/2026\/09\/monica_google-768x768.jpg\" alt=\"Monica Figuerola, Google Ads and Meta Ads specialist and former Senior Account Manager at Google\" width=\"768\" height=\"768\" loading=\"lazy\" decoding=\"async\" style=\"width:100%;aspect-ratio:1\/1;object-fit:cover;border-radius:18px;display:block;\">\n      <div>\n        <h2 style=\"font-size: clamp(26px, 3.5vw, 38px); font-weight: 800; margin: 0px 0px 20px; color: rgb(6, 11, 73);\">About me, Meta Ads specialist<\/h2>\n        <p style=\"font-size: 16px; line-height: 1.7; color: oklch(0.35 0.02 258); margin: 0px 0px 18px;\">My name is Monica and I have been working in digital advertising for more than 10 years, at seven national and international Meta Ads and Google Ads agencies before founding The Ads Wave, including a role as Senior Account Manager at Google, managing more than five hundred international accounts and being recognised as a Top Performer. I have managed monthly budgets of more than \u20ac100,000, and I am trained in artificial intelligence applied to advertising.<\/p>\n        <p style=\"font-size: 16px; line-height: 1.7; color: oklch(0.35 0.02 258); margin: 0px 0px 18px;\">Over these years I have worked with leading brands in their sectors, in some cases as marketing manager within the client's own team, and in others as an external PPC specialist running the paid media strategy end to end. Among them: Sercotel, Netflix, Singapore Airlines, Worldpackers, Ecija Abogados, Levi's, Council of Europe, JUKSEREI, Tones Products, Bala\u00f1a and Cl\u00ednicas Love, among others.<\/p>\n        <p style=\"font-size: 16px; line-height: 1.7; color: oklch(0.35 0.02 258); margin: 0px;\">That variety of sectors is no accident. Selling a Singapore Airlines flight is nothing like selling a legal service with Ecija Abogados, and neither is like selling a treatment with Cl\u00ednicas Love. Every client decides differently: some compare prices, others need trust before taking the step, some decide in seconds and others take weeks. My job has always been to understand what matters most in each case and build the strategy around it, not to apply the same formula to everyone.<\/p>\n      <\/div>\n    <\/div>\n  <\/section>\n  <\/div><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@type\": \"FAQPage\", \"mainEntity\": [{\"@type\": \"Question\", \"name\": \"Does Meta Ads work for B2B, not just consumer businesses?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"It plays a more limited role in B2B than in consumer markets, but it can work well as a layer of educational or brand content in sectors where emotion or trust weighs on the decision, complementing channels such as LinkedIn Ads or Google Ads.\"}}, {\"@type\": \"Question\", \"name\": \"What is the minimum budget for Meta Ads?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"A reasonable starting point is between \u20ac600 and \u20ac1,500 per month, depending on your sector and whether the goal is only acquisition or also remarketing.\"}}, {\"@type\": \"Question\", \"name\": \"How much does it cost to have an agency manage Meta Ads?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"The recommended minimum ad spend is usually between \u20ac600 and \u20ac1,500 per month, somewhat more affordable than Google Ads in most sectors, although initial results are not always as immediate because you are building interest, not capturing an existing search.\"}}, {\"@type\": \"Question\", \"name\": \"Do you manage Facebook Ads and Instagram Ads separately?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"They are managed from the same platform (Meta Ads Manager) and I usually combine both within the same campaign, adjusting the weight of each depending on where your audience responds best.\"}}, {\"@type\": \"Question\", \"name\": \"How do you measure results with today's privacy restrictions?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"I set up conversion tracking with Meta's current tools (Conversions API, verified domain) to minimise the data loss caused by privacy changes in recent years, and I complement it with the business's own data whenever possible.\"}}, {\"@type\": \"Question\", \"name\": \"Should I start with Meta Ads or Google Ads?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"It depends on whether your clients are already searching for you. 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I monitor frequency and refresh creatives before performance drops.\"}}, {\"@type\": \"Question\", \"name\": \"Is there a minimum contract?\", \"acceptedAnswer\": {\"@type\": \"Answer\", \"text\": \"No. Each 30-day period is paid in advance and, if you want to cancel, you just let me know.\"}}]}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-602964b e-con-full e-flex e-con e-parent\" data-id=\"602964b\" data-element_type=\"container\" id=\"form-final\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-5292029 e-con-full e-flex e-con e-child\" data-id=\"5292029\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5a4edec elementor-widget elementor-widget-html\" data-id=\"5a4edec\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"tw-tt-f\" style=\"font-family:'Poppins',sans-serif\"><h2 style=\"font-size: clamp(26px, 3.5vw, 36px); font-weight: 800; margin: 0px 0px 16px; color: rgb(6, 11, 73);\">Let's talk about your account<\/h2>\n        <p style=\"font-size: 16px; line-height: 1.7; color: oklch(0.42 0.02 258); margin: 0px 0px 24px;\">Tell me about your business and we will assess together whether Meta Ads makes sense for you right now.<\/p>\n        <a href=\"https:\/\/wa.me\/34623283641?text=Hi%20Monica%2C%20I%20found%20your%20website%20and%20I%27d%20like%20information%20about%20your%20Meta%20Ads%20service\" style=\"display: inline-block; background: rgb(31, 168, 85); color: white; border: none; padding: 14px 26px; border-radius: 9px; font-weight: 700; font-size: 15px; box-shadow: rgba(31, 168, 85, 0.3) 0px 6px 16px;\">Message me on WhatsApp<\/a><\/div><style>.tw-tt-f h2,.tw-tt-f p{font-family:Poppins,sans-serif}.tw-tt-f a,.tw-tt-f a:hover{color:#fff!important;text-decoration:none!important}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4c2b517 e-con-full agendar_form e-flex e-con e-child\" data-id=\"4c2b517\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d0829f elementor-widget elementor-widget-html\" data-id=\"6d0829f\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>@import url('https:\/\/fonts.googleapis.com\/css2?family=Poppins:wght@400;500;600;700&display=swap');.cga-wrap{font-family:'Poppins',sans-serif;}<\/style>\n<div class=\"cga-wrap\" style=\"display:flex;flex-direction:column;gap:4px;\">\n  <div style=\"font-size:24px;font-weight:600;color:#FFFFFF;line-height:1.2;\">Free assessment<\/div>\n  <div 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class=\"forminator-input forminator-field--phone\" data-required=\"1\" aria-required=\"true\" autocomplete=\"off\" data-validation=\"1\" \/><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"textarea-1\" class=\"forminator-field-textarea forminator-col forminator-col-12 \"><div class=\"forminator-field\"><label for=\"forminator-field-textarea-1_6ae4f1392bb46\" id=\"forminator-field-textarea-1_6ae4f1392bb46-label\" class=\"forminator-label\">Comments<\/label><textarea name=\"textarea-1\" placeholder=\"\" id=\"forminator-field-textarea-1_6ae4f1392bb46\" class=\"forminator-textarea\" rows=\"6\" style=\"min-height:100px;\" maxlength=\"180\" ><\/textarea><span id=\"forminator-field-textarea-1_6ae4f1392bb46-description\" class=\"forminator-description\"><span data-limit=\"180\" data-type=\"characters\" data-editor=\"\">0 \/ 180<\/span><\/span><\/div><\/div><\/div><div class=\"forminator-row\"><div id=\"consent-1\" class=\"forminator-field-consent forminator-col forminator-col-12 \"><div class=\"forminator-field\"><div class=\"forminator-checkbox__wrapper\"><label id=\"forminator-field-consent-1_6ae4f1392bb46__label\" class=\"forminator-checkbox forminator-consent\" aria-labelledby=\"forminator-field-consent-1_6ae4f1392bb46-label\" aria-hidden=\"true\"><input type=\"checkbox\" name=\"consent-1\" id=\"forminator-field-consent-1_6ae4f1392bb46\" value=\"checked\" aria-labelledby=\"forminator-field-consent-1_6ae4f1392bb46-label\" aria-describedby=\"forminator-field-consent-1_6ae4f1392bb46__description\" data-required=\"true\" aria-required=\"true\" \/><span class=\"forminator-checkbox-box\" aria-hidden=\"true\"><\/span><\/label><div id=\"forminator-field-consent-1_6ae4f1392bb46__description\" class=\"forminator-checkbox__label forminator-consent__label\">Yes, I agree to the <a target=\"_blank\" href=\"#\">privacy policy<\/a> and <a target=\"_blank\" href=\"#\">terms and conditions<\/a>.<\/div><\/div><\/div><\/div><\/div><input type=\"hidden\" name=\"referer_url\" 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