TikTok Ads Agency
I manage TikTok Ads campaigns for companies that want to reach audiences who are not searching for them on Google. Strategy, video creatives, targeting and tracking, always working directly with me.
What TikTok Ads is and when it makes sense
TikTok Ads is TikTok's advertising platform. It shows your ads as short videos to users based on their interests and behaviour. Unlike Google Ads, it does not capture people already searching for you: it reaches people who do not yet know you exist.
That is why it fits well if your brand needs reach and awareness, if your audience is young or watches a lot of video, or if you want to complement Google and Meta with a discovery channel. If you sell a high-ticket service with a very rational decision process, I will tell you honestly whether it is better to start with another channel.
How I run your TikTok Ads campaigns
Strategy and goal
I define whether the goal is to capture leads, drive traffic or build awareness, and what role TikTok plays alongside your other channels.
Creatives made for TikTok
A Google or Meta ad does not work the same way here. I work on native short video scripts and formats that do not look like traditional advertising and hold attention in the first few seconds.
Targeting and testing
I test audiences, creatives and messages in an orderly way to identify what works before scaling the investment.
Tracking from day one
I set up the TikTok pixel and conversions together with GA4, so we know which contacts come in and from where, not just how many views.
TikTok Ads alongside Google Ads and Meta Ads
It rarely works best on its own. TikTok drives discovery, Meta builds trust and Google captures active search. I coordinate all three so they do not compete with each other and each channel does what it does best.
Why work with me
I am a former Senior Account Manager at Google, with more than 10 years in paid media, more than 500 accounts managed, experience at 7 agencies and more than €3 million invested for my clients. I keep a limited portfolio so I can work personally on each account: strategy, results reviews and direct contact are always with me.
See case studies →Frequently asked questions
What kind of business is TikTok Ads for?
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It works best for brands that need reach, young audiences or attractive visual content. For high-ticket services with a very rational decision process it is usually a supporting channel, not the main one.
Can TikTok Ads generate leads and not just views?
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Yes, with lead forms and well-tracked conversion campaigns. The key is the creative and having tracking properly set up from the start.
Do I need to produce my own videos?
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Native videos with an authentic, low-key look usually perform better. I guide you on what to film and how, and I work with the material you have.
How much budget do I need to start?
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It depends on the goal and the sector. I give you a realistic estimate after looking at your case, instead of a generic price list.
How long does it take to see results?
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There is a learning and creative testing phase of several weeks before there is reliable data to optimise and scale.
Do you guarantee results?
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No, and be wary of anyone who does. I measure properly from day one to know what works and scale it.
Does TikTok Ads replace Google Ads or Meta Ads?
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Rarely. TikTok drives discovery, Meta builds trust and Google captures active search. The usual approach is to use TikTok as a discovery channel that complements the other two, coordinated so they do not compete with each other.
Let's talk about your account
Tell me what you sell and what you have tried. I will tell you whether TikTok makes sense for you and where to start.
Message me on WhatsApp